The latest in Madison entrepreneurship,
coworking, and startup life.
Welcome to the StartingBlock blog, your front-row seat to Madison's entrepreneurship scene. Whether you're nursing a side-hustle into a real business, leading an early-stage startup, or scaling a team that's outgrown the kitchen table, this is where Madison's entrepreneurs come to learn from each other. We cover the stories, resources, and hard-won lessons that matter at every stage of building a company: choosing the right coworking space for your team, applying to an accelerator, weighing whether a formal startup program is the right next step, and the everyday grind of turning an idea into a business.
Every week, we spotlight the people shaping Madison's startup ecosystem: founders who turned a side-hustle into a full-time company, alumni of our accelerator cohorts building the next generation of Wisconsin startups, and members of our coworking space community sharing what actually worked (and what didn't). You'll also find practical guides on entrepreneurship in Madison, comparisons of local coworking options, and honest breakdowns of what a startup program can and can't do for your business. If you're an entrepreneur trying to figure out your next move, you're in the right place.
